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In this issue:
1. Tools of the Trade (includes tips on hot new tools to build your brand)
2. Summer Special on Sales Coaching packages
3. Self-Driven Success Women's Retreat |
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Upcoming Events
Self-Driven Success Retreat for Women - October 12-14, 2007
Increase Your Productivity! FREE Teleseminar - July 17, 2007 |
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Swinging Women
Swinging Hammers that is. That's me, Kathy Garland, on the front row with the blue cap. I joined a group of friends in May to help build a Habitat for Humanity home. Read below to find out what I learned that applies to sales. |
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Last month, I joined a team of women to participate in building a home for Habitat for Humanity. I have never done something like this and hate to admit that I'm not even good with a hammer.
The team leaders and other volunteers were very helpful to those of us who qualify as "unskilled labor." We had a fun day, I learned quite a lot, and found out that the people on the Habitat for Humanity team that lead the projects are very precise and detailed. They build a quality home for their recipients.
So you ask, what does this have to do with sales? Like building a home, reaching your sales goals requires planning and the right tools. This month and next, I will discuss important aspects of sales that I observed while working on the Habitat for Humanity Home.
Before any home is built, an extensive plan needs to be developed. It is the same with your sales.
Planning
Building a house requires extensive planning. It begins with a blueprint. From the design of the house to the right team, to the tools and materials onsite at the right time, all details need to be managed. Lack of poor planning causes delays, frustration and could compromise the quality of the final product.
It's the same way with sales. You have a goal to reach. Without careful planning, you risk missing your goals. Here are some ideas to help you create a sales blueprint.
- Who is your target? The more focused the better.
- How do you reach them? Where will you find them?
- How often will you contact them? It often takes anywhere from 7 - 11 times for people to notice your message.
- What happens after you meet people - how do you stay in touch with them?
- What are the triggers you use to persuade people to buy? In other words, what are the problems you solve?
Tools
Until I found the right tools, the task was difficult for me. I arrived without a tool belt, no hammer and nothing to keep my hair out of my face (the worst!)
Fortunately, someone found an extra tool belt; I bought a Habitat Hat and shared a hammer with a colleague. After that, it was a piece of cake - well, almost.
Just like in building a house, in sales we need the right tools. Most of us have the standard tools of database, business cards and website. Here are some new tools to add to your toolkit that can help you build your brand and set yourself apart.
- Free report on an area of your expertise
- Profile on LinkedIn - www.linkedin.com Link to hundreds of potential customers and joint venture opportunities through this site.
- Video Email capabilities - Build your brand through video email. Check out the Business Overview at www.vmdirect.com/themessengers to understand this program.
- Send Out Cards - Build your relationship with customers and business partners through this easy and creative way to send cards: www.sendoutcards.com/9086
- If you have questions about Video email and Send Out Cards, contact Cindy Daniels at 952-941-9300 or email cdaniels@inspiringinsight.com. Cindy can help you use these tools to build your visibility with your target audience.
Watch next month for more tips on how to design your sales blueprint. |
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Ramp up your own sales!!! - Save big and give yourself the boost you need!
Of course, you want to vacation, swim and play golf this summer. You can also use time to get ready for the busy fall with some personal development.
Use the summer to polish and refine your sales skills. Or if you are new to sales, learn the basics. I'm offering packages of coaching sessions for sales professionals and business owners to focus on increasing their sales performance and results.
Sign up for Summer Coaching Sessions and receive a Free Report "10 Most Important Interpersonal Skills for Salespeople." Plus save over 30% on packages listed below.
ü Learn How to Open Sales Conversations
ü 3 Keys to Building Rapport
ü Secrets to an Effective Close
ü And any other area in sales you would want to improve
Save over 30% this summer
3 coaching sessions for $299 - regularly $450
5 coaching sessions for $499 - regularly $750
Why should you trust me to help you build your sales? I led sales in a company to nearly 1000% sales growth. Several of my clients have doubled their sales and have reached leading positions in their companies. Most grow at least fifty percent in sales and income.
"Working with Kathy brought clarity and focus to my objectives and the process I used to achieve those objectives. My revenues doubled that year and have continued to grow." - Rosemary, financial advisor, AIG Financial Advisors
"Kathy delivered just the right approach for our business. We were relieved to know that we don't have to use manipulative techniques on our prospects to get them to buy. Building relationships is how we've grown so far and it's refreshing to have Kathy reaffirm that and show us additional ways to close more business in ways that work for us." - Minette, publisher, Collin County Kids
"I just want to tell you how much your sales coaching course has helped me. This was a particularly discouraging sales week and just when I was going to throw in the towel, I reviewed the notes from this weeks' call. Your advice on how to beat discouragement was right on target and after I took steps to alleviate the things that were causing me to lose steam, the rest of the week has been incredible. I've made my sales calls for the week and have uncovered several new opportunities. Thank you so much for your class." - Tracy, account manager
"I am going to be featured on Friday afternoon on a live national conference call for my success so far. They are highlighting my efforts for 3 deals in 4 working days!" - Candy, independent sales representative
"My patient visits went up nearly 40% and I gained more clarity in my business and personal life and made better decisions because of Kathy's coaching."
- Everett, D. C., Chiropractor
"Working with you did affect my sales process, which ultimately does affect results. I realized how much I have grown and have learned from working with you. I am more committed and fulfilled; I have made great strides in overcoming the lack of balance in my life. The concept of the power of language will endure."
- Karla, account executive, Minneapolis-based interactive agency
All coaching sessions are by phone and each package will be custom-designed to meet your needs.
Sign up here:
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Self-Driven Success Retreat for Women, Oct 12-14, 2007
Do you find it difficult to set aside time for planning and thinking about your business? Do you work more IN your business than ON your business? If so, join me for the 2008 Self-Driven Success Retreat for Women on October 12 - 14, 2007 in Paradise, Texas.
- Take time for yourself
- Think through new ideas and focus in a calm, relaxing environment
- Break through limitations that hold you back
- Make new connections with like-minded business women
- Get input on your ideas and plans from other successful women
- Walk out of the weekend relaxed and clear on your next steps.
What people are saying about the Self-Driven Success Retreat:
"I've attended 3 of Kathy's retreats and have been tremendously successful in implementing her program in my business." - Peggy, packaging consultant and business owner, Plano, TX
"Kathy provides the tools for taking action, making changes, and overcoming obstacles. She is extremely resourceful and creative, and she will help you get what you want." - Brenda, mortgage consultant, Plano, TX
"With Kathy's support and belief in our vision, Howard and I have both started our businesses and couldn't have done it without her!" - Leslie, internet marketing business owner, Austin, TX
A limited number of spots are available for this weekend. Call now to find out how you can join in this fabulous weekend to focus on you and your business to make 2008 the most successful year ever! Call 972-529-6744 and ask for Kathy Garland. |
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Increase Your Productivity - FREE Teleseminar July 17, 2007
Novel Approaches to Managing Time, Energy, and Productivity.
We've all heard the 'rules' and 'best practices' for managing time, things like prioritizing your tasks and then only working on the top priorities. If it's that simple, why can't we do it? Why do we feel like we can barely keep up or, worse, feel like we are falling more and more behind?
In the second of my teleseminar series to bring you topics to help you increase sales and improve your performance, I will be interviewing Vicki Wrona, who is an expert in project management and productivity.
This teleconference will give you new ideas and approaches to managing your time, priorities, and energy. It won't promise to fix all your worries in one hour with a snap of the fingers, but it will give you easy to do ideas that you can put into practice the very next day.
In the end, you can be more productive and less stressed! Who doesn't want that?!
Join Vicki and me in this one hour teleconference to discuss these novel ideas. Included in the discussion will be tips, examples, stories, and medical research. There will be time at the end for questions and answers.
Discover secrets that will help you reduce stress, increase your focus and manage your projects with less effort.
We are offering this valuable teleconference to you at no charge. You do need to register in order to receive dial-in information.
Register Here
There is no charge for this teleseminar.
Vicki Wrona, PMP is a certified Project Management Professional and founder of Forward Momentum, LLC, www.forwardmomentum.net, an 8(a) company specializing in Project Management training and consulting. Specialties include mentoring employees to help them become more effective and productive at work as well as rescuing troubled projects, what we refer to as project triage. She has worked with and trained over 3,100 people in a variety of topics from the private and public sector, including many Fortune 100 companies.
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